FLEXLINEFITNESS / DEALER PARTNERSApply to Become a Launch Dealer

LIMITED FIRST SHIPMENT / DEALER APPLICATIONS OPEN

A new kind
of strength.
Be part of
the launch.

Bring air-powered training to your customers. Our first container is planned around approximately 100 Dual Floor systems, with limited inventory shared across the product line. Apply now to discuss your launch order before stock arrives.

Prelaunch registration. No payment required. Inventory allocations confirmed in writing.

Pneumatic resistanceFour configurationsLocal dealer expertiseBrand-led demand

PRELAUNCH DEALER REGISTRATION IS OPEN

One first shipment.
A limited launch opportunity.

Start the dealer conversation before inventory arrives. Tell us your market and opening-order plans so we can discuss your fit for the first shipment.

~100Dual Floor systems in the planned container, before single-system allocations
100Compressors planned, shared across all four system configurations
20WALL add-on kits planned to convert Dual Floor systems to Dual Wall

Four configurations. One shared inventory pool.

Single Floor and Single Wall orders draw their POSTA from the same supply used for Dual Floor systems. Dual Wall orders use a Dual Floor system plus a WALL kit. These are alternative configurations, not additional stocks of complete machines.

The shipment also plans for 100 optional BAR accessories, 50 additional handles, and 20 single-wall conversion kits. Each complete system includes a compressor, so the planned 100 compressors also limit the total number of complete launch systems.

Get your launch plans into the conversation.

Share your intended models, quantities, and demo plans now. We will review your business, discuss pricing and program terms, and confirm any first-shipment allocation in writing.

Dealers whose needs cannot be met from the first shipment may need to wait for a later shipment. Target warehouse availability is February 28, 2027. Inventory is not yet available; actual dispatch dates and the final shipment mix require confirmation.

Apply to Become a Launch Dealer

No payment or purchase commitment. Registration requests review; it does not reserve stock or guarantee dealer approval. Quantities shown are shipment plans, not live availability.

Concept rendering of a Flexline dual-post system and compressor in a premium home gym

A DIFFERENT KIND OF TRAINING SPACE

Strength, without
the weight stack.

Flexline uses compressed-air resistance instead of a conventional weight stack. A dedicated compressor supplies the system through an air line.

Help customers explore a new cable-training experience, with local expertise to plan the installation.

Illustrative room rendering. Confirm final product specifications before installation.

THE FLEXLINE DIFFERENCE

The next rep.
On your terms.

Dynamic resistance adjustment puts the controls where they belong: in the user’s hands, throughout the set.

Rendered close-up of the Flexline handle carriage and handles
Red PLUS resistance buttonGray MINUS resistance button

Two buttons.
A different training experience.

Every handle has PLUS and MINUS buttons. Increase resistance, ease off as fatigue builds, or release the load. Make the adjustment in the moment, from the handle.

0–130 lbsResistance range per handle
4 handlesOn dual-system configurations
Ask about a product demonstration
01

Find your weight. Keep your rhythm.

Grab the handles and use PLUS or MINUS during your first rep to find your resistance. As fatigue sets in, lower the load and keep working without returning to a weight stack.

02

Heavy training. Control within reach.

Each handle adjusts from 0–130 lbs. Reduce or release resistance using the handle controls when you need to end a rep, without a stack of plates to move or a free weight to rerack.

03

Four handles. Fewer interruptions.

Dual systems give you four handles for quick transitions between wide and close grips. Move from chest presses to curls and triceps pushdowns without repeated attachment changes.

04

Built for changing loads.

Perform drop sets, pyramids, and progressive-load workouts with the resistance controls in your own hands. Adjust the load yourself instead of asking a training partner to change it.

05

Resistance that moves with you.

Air-powered resistance and responsive cable retraction support fast, athletic movements without lifting and dropping a conventional weight stack. A compelling demonstration for strength and conditioning customers.

06

Fine control for a gradual return.

Small resistance adjustments help a qualified rehabilitation professional tailor the load to the person and the movement. Rehabilitation programs and progression should be directed by the treating professional.

Adjustable resistance supports user control; it does not eliminate exercise risk or replace appropriate technique, supervision, or installation. Confirm specifications for your selected configuration.

MORE WAYS TO TAKE CONTROL

Smart when you want it.
Simple every time.

Start with the handles. Add workout data or specialized attachments when they suit the customer.

OPTIONAL DIGITAL EXPERIENCE

See the work behind the workout.

Capture weight, reps, power, and work. Connect to the Flexline app for workouts and performance tracking, or turn tracking off for a straightforward training experience in a busy gym or facility.

WIRELESS HANDLE CONTROLS

Your handle is also a remote.

Detach a handle from the cable and use it to control resistance while training with an ankle attachment or performing a single-arm movement. Each wireless handle uses two AAA batteries, with a stated battery life of up to three years depending on use.

OPTIONAL BAR ACCESSORY

Bring the buttons to the bar.

The Flexline BAR puts resistance controls directly on the bar for exercises such as squats and bench presses. Use MINUS to reduce or release the load when you need to end a rep.

BAR is offered separately and is not included in the four standard system bundles.

DESIGNED FOR THE ROOM. AND THE DELIVERY.

A smaller footprint.
A practical dealer story.

Help customers plan a dedicated training space, then support them from delivery through installation.

Slim profile. Flexible placement.

A slim silhouette suits home gyms and professional spaces. Typical placement is about 20 inches off a wall; allow additional exercise clearance for the user and full cable movement.

Floor or wall mounted.

Our preferred floor-mounted installation uses four concrete screw anchors per post in a suitable concrete substrate. Wall-mounted options are also available. Follow the installation instructions and verify the structure before anchoring.

A compressor made for the space.

The included custom compressor has a sleek, minimal enclosure. Once installed and connected, plug it in and switch it on. Automatic draining and idle shutdown simplify everyday operation.

Parcel delivery from California.

The complete Dual Floor system ships in four boxes: POSTA, POSTB, DPULL, and COMP. Once launch inventory arrives, ship from our Simi Valley, California warehouse to your customer or your warehouse via UPS or FedEx.

Buyer pays actual freight plus $10 per shipping box, without dealer discount: $40 for one complete Dual Floor system or $400 for ten. Extra accessory boxes add $10 each. Charges are approved before order acceptance and paid before dispatch. Carrier handling and other surcharges may apply; final packing details are confirmed with the order.

Give your team a story customers can feel.

Start with a rep. Change the resistance. Then show how quickly the next exercise begins.

Apply to Become a Launch Dealer

01 / THE PRODUCT LINE

Four ways to
make room for strength.

Single or dual post. Floor or wall mounted. One cable-training platform for premium home gyms and professional training spaces.

01Flexline Single Floor Model render
Floor mountedCompressor included

Single Floor Model

One post. Open possibilities.

A focused cable-training station for personal training spaces and premium home gyms.

Included components

POSTA + COMP

COMP = compressor. SPULL includes the pull-up bar, two wall brackets, and mounting fasteners.

View dealer pricing
02Flexline Single Wall Model render
Wall mountedCompressor included

Single Wall Model

Make your wall work harder.

Single-post cable training with a pull-up attachment in a wall-mounted configuration.

Included components

POSTA + SPULL + COMP

COMP = compressor. SPULL includes the pull-up bar, two wall brackets, and mounting fasteners.

View dealer pricing
03Flexline Dual Floor Model render
Floor mountedCompressor included

Dual Floor Model

Four handles. More ways to move.

A dual-post configuration with four handles and an overhead pull-up assembly for versatile cable training.

Included components

POSTA + POSTB + DPULL + COMP

COMP = compressor. SPULL includes the pull-up bar, two wall brackets, and mounting fasteners.

View dealer pricing
04Flexline Dual Wall Model render
Wall mountedCompressor included

Dual Wall Model

A complete training wall.

Dual-post cable training with the wall-mount assembly for a dedicated training zone.

Included components

POSTA + POSTB + DPULL + WALL + COMP

COMP = compressor. SPULL includes the pull-up bar, two wall brackets, and mounting fasteners.

View dealer pricing

Product renderings shown. Compressors are included but not pictured above. Final specifications and mounting hardware are subject to confirmation. SPULL is also available separately; BAR is not included in these bundles.

02 / BETTER TOGETHER

You bring the local expertise.
We help build the demand.

A dealer relationship should be more than a price sheet. Our launch plan connects product, marketing, and local support.

Room to build your business

Choose 40% Dealer Direct, 50% Volume Dealer on qualifying complete-system orders, or 60% Container Partner on approved qualifying assortments. Add value through demos, space planning, installation, and support. Freight, handling, selling, and service costs are extra.

Marketing that works upstream

We intend to invest in paid advertising and content on FlexlineFitness.com to introduce the product, educate buyers, and generate inquiries.

Local opportunities, routed to you

Our planned approach directs suitable leads to participating dealers based on geography, capabilities, and responsiveness. No guaranteed lead volume or automatic exclusivity.

Confidence on the showroom floor

Planned product education, demo guidance, and training videos help your team explain pneumatic cable training and guide the customer conversation.

A direct manufacturer relationship

Work with Flexline on product questions, installation planning, and technical support. Final warranty and service responsibilities will be documented before orders.

A differentiated product story

Demonstrate resistance adjustments from the handles, four-handle training on dual systems, and optional workout tracking. Give customers tangible reasons to choose Flexline.

Launch-program intentions, not guaranteed benefits. Pricing, resources, lead routing, and commercial terms require written confirmation.

03 / FROM INTEREST TO INSTALLATION

National reach.
A local relationship.

Our ecommerce marketing team plans to build product awareness through FlexlineFitness.com. Your team turns the right local inquiry into a hands-on experience and an informed purchase.

Let’s talk about your market
  1. 01

    Attract

    Flexline-led advertising, product content, and training education.

  2. 02

    Connect

    Suitable inquiries matched to participating local partners.

  3. 03

    Demonstrate

    You help customers experience the system and plan their space.

  4. 04

    Deliver & support

    Agreed installation, onboarding, and after-sales responsibilities.

THE RIGHT FIT

Built for partners who do more
than move boxes.

Specialty fitness retailersCommercial equipment dealersPremium home-gym designersInstallation & service partners

Tell us who you serve, where you operate, and how you support a customer after the sale. We’ll explore the fit together.

04 / YOUR QUESTIONS, ANSWERED

Before we
shake hands.

The practical details that matter when adding a new line.

Is inventory available now?

Not yet. Target warehouse availability is February 28, 2027. This is an estimate, not a promised ship or delivery date. Each accepted order will have its own confirmed shipping estimate. Apply now to discuss the launch opportunity and your intended opening order.

How limited is the first shipment?

The planned container holds roughly 100 Dual Floor systems and 100 compressors, plus 100 optional BAR accessories, 50 additional handles, 20 WALL conversion kits, and 20 single-wall conversion kits. All models draw from shared inventory. Single systems use POSTA units that would otherwise form Dual Floor systems, and all complete systems require a compressor. The plan is not 100 units of each model, and these figures do not represent remaining stock.

Does applying reserve stock or require a deposit?

No. This is a nonbinding dealer preregistration. We do not collect payment here. Any order, deposit, allocation, cancellation terms, and delivery estimate must be separately agreed in writing. First-shipment availability depends on the final inventory mix and confirmed allocations.

Who is the dealer program for?

Specialty fitness retailers, commercial equipment dealers, premium home-gym designers, and qualified installation partners. We look for a clear customer base, demonstration capability, and a practical installation and after-sales support plan.

What are the dealer margins and prices?

Our three proposed programs are 40% off for drop ship orders; 50% off complete systems on orders equivalent to ten Dual Floor systems ($80,950 complete-system MSRP); and 60% off the planned container mix or an approved equivalent-value assortment ($887,230 merchandise MSRP). Freight, $10-per-box handling, installation, service, and operating costs are additional. This is not a profit guarantee. View the Dealer Pricing page for model-level pricing and standard terms without an application. Final launch pricing is subject to confirmation.

How will Flexline help generate leads?

We intend to promote the product on FlexlineFitness.com through paid advertising, product education, and training content. Our planned lead-routing process connects suitable inquiries with participating dealers based on location, capabilities, and responsiveness. Timing, spend, lead volume, and conversion are not guaranteed.

Will Flexline also sell directly?

FlexlineFitness.com is intended to educate buyers and create demand as well as support our direct channel. Our proposed approach is consistent advertised positioning and routing appropriate local opportunities to dealers. Lead ownership and direct-sale handling will be defined in the dealer agreement.

Do I receive an exclusive territory?

Joining does not automatically grant exclusivity. Any protected territory or registered opportunity requires separate written approval, defined responsibilities, and performance expectations.

Is there a minimum opening order or demo requirement?

Dealer Direct has no inventory minimum. Volume Dealer pricing requires $80,950 in complete-system MSRP, equivalent to ten Dual Floor systems. Container Partner pricing requires the planned mix or an approved equivalent-value assortment of at least $887,230 merchandise MSRP. Standard pricing and terms are available on the Dealer Pricing page without signing in; final commitments are documented in writing. An inquiry does not place an order or obligate you to buy.

What is included with each system?

All four configurations include a compressor. The model cards list the component bundles. SPULL includes the pull-up bar, two wall brackets, and mounting fasteners in one box. It is included with Single Wall and is also available separately. BAR is a separate accessory and is not included in any of the four standard bundles. Compressors are not shown in the model-card renders.

What does installation require?

These are mounted systems, not freestanding equipment. Our preferred floor-mounted installation uses four concrete screw anchors per post in suitable concrete. Wall options require a suitable supporting structure. Plan compressor placement, an air-line route, and electrical power. Typical placement about 20 inches off a wall is not the total exercise clearance. Follow the installation instructions and confirm dimensions, structural suitability, and electrical requirements before installing.

How loud is the compressor? Can systems share one?

Final acoustic measurements, duty cycle, and multi-system capacity are not yet published here. Each listed bundle includes its own compressor. Discuss room layout and expected use with us before specifying a shared-air installation.

How is resistance adjusted?

Each handle has PLUS and MINUS buttons and a resistance range of 0–130 lbs. Adjust during a rep or between reps, including reducing the load as fatigue sets in. Dual systems provide four handles. Ask for the approved specification sheet for adjustment resolution, cable travel, dimensions, and load ratings for your configuration.

Can customers train without the app?

Yes. Workout tracking is optional and can be turned off. Users control resistance directly from the handles. For customers who want the digital experience, the system captures weight, reps, power, and work, with app-based workouts and performance tracking. Ask about supported devices and app availability for your launch order.

Can the handles control resistance when detached?

Yes. A detached wireless handle acts as a remote, useful with ankle attachments or single-arm exercises. Each handle uses two AAA batteries, with stated life up to three years depending on usage. The optional BAR accessory also has built-in resistance buttons.

Does the compressor need routine attention?

The custom compressor includes automatic draining and powers down after inactivity to simplify daily use. Follow the supplied inspection and maintenance instructions. Confirm acoustic measurements, operating requirements, and service details when planning the installation.

What training and marketing resources are planned?

Planned support includes product demonstrations, exercise videos, approved imagery, sales education, and installation and troubleshooting resources. Availability will be confirmed during onboarding. Approved demo footage will be shared when ready.

Who handles warranty, returns, and service?

Our approved launch framework provides five years for structural defects, two years for functional components including electronics, handles, compressor and cables, 90 days for cosmetic manufacturing defects, and one year of approved repair labor. It applies equally across dealer programs for home use and validated commercial applications. Flexline pays standard domestic shipping for covered replacements and required returns, without a handling fee. Coverage starts at end-customer delivery; demos start at first dealer use. See the dealer program for details. Final written warranty and service arrangements must be completed before orders.

Can you ship directly to my customer?

Once launch inventory is available, shipments will originate from our Simi Valley, California warehouse and can go to your customer or your warehouse. The complete Dual Floor system ships in four boxes: POSTA, POSTB, DPULL, and COMP. Buyer pays actual freight plus $10 per shipping box ($40 per complete Dual Floor system), without dealer discount. Extra accessory shipping boxes add $10 each. This does not mean surcharge-free shipping: carrier handling, dimensional, and other fees may apply. Confirm the final packing list, shipping and handling charges, availability, payment terms, and delivery window on your written quote.

Can I sell online or through marketplaces?

Tell us which channels you use. Website sales, marketplace permissions, brand assets, and any advertising guidelines are reviewed as part of dealer approval. Approval for one channel does not automatically authorize every marketplace.

What happens after I apply?

We review your business, market, demo capability, and intended models and quantities. Next comes a conversation about pricing, dealer terms, and first-shipment availability. Your application is not a purchase order or stock reservation. Browse standard pricing without signing in. After applying, use the Dealer Account page to request quote access. Dealer appointment and inventory allocation are confirmed separately.

APPLY BEFORE THE FIRST SHIPMENT

Make Flexline
part of your
launch plans.

Apply for dealer review and discuss an opening order from our limited first shipment. Tell us what you would like to demonstrate, stock, or sell. No payment is collected here.

  • Launch pricing and model availability
  • Program fit and market coverage
  • Demo plans and first-shipment quantities

Apply to Become a Launch Dealer

Tell us about your business and the launch inventory you would like to discuss.

Your submission is stored for dealer-inquiry review and follow-up. Do not include financial documents or sensitive personal information. This form does not subscribe you to unrelated marketing.